Schema Clinic scans your live store pages — the actual rendered HTML that Googlebot sees. It detects every JSON-LD block from your theme, installed apps, and any manual additions. No guessing from template files, no assumptions about what might render.
The scanner uses two detection methods: direct HTTP fetch of your public pages, and a client-side JavaScript scanner that processes schema in the browser context. This catches schema injected dynamically by apps and scripts that wouldn't appear in a simple HTML fetch.
Every detected schema block is validated against Google's official structured data documentation. Schema Clinic checks 10 schema types relevant to Shopify stores:
Validation checks required fields, recommended fields, value formats, and cross-block conflicts. Every issue is classified as Error, Warning, Recommendation, or Info based on its actual impact on Google's ability to use your data.
Your store receives a 0-100 health score based on a transparent formula. The score starts at 100 and deducts points for:
The full scoring breakdown is visible in the dashboard — no black box.
Multiple sources injecting the same schema type is one of the most common problems on Shopify stores. Schema Clinic identifies when your theme and an app both inject Product schema, or when two apps conflict on Organization data. Conflicts are flagged as warnings with clear source attribution.
Pro users can generate clean JSON-LD for all major schema types. Generated schema includes:
All generated schema uses @id entity reconciliation — your Organization, WebSite, Products, and pages are linked together through @id references, giving Google a connected knowledge graph instead of isolated data blocks.
Generated schema is deployed to your storefront via a Theme App Extension (App Embed Block). No theme file editing, no Liquid code changes. Enable it in your theme editor, and Schema Clinic injects the schema server-side. Disable it any time to revert.
The coverage page shows every schema type your store should have, which ones are present, and which are missing. Essential types that are absent are flagged prominently. Each type shows its source (theme, app, or Schema Clinic generated), validation status, and Google's rich result eligibility.
Every audit is saved with its full results. Track your health score over time, see which issues you've resolved, and verify that deployed schema is improving your coverage. History is available for the life of your subscription.